The People's Tycoon
Worlds Largest Network Product ID: 2046462
The People's Tycoon
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The People's Tycoon Description:
Henry Ford, a major architect of modern America, has lived on in the imagination of his fellow citizens as an enduring figure of fascination, an inimitable individual, a controversial personality, and a social visionary from the moment his Model T brought the automobile to the masses and triggered the consumer revolution. Ford first made the automobile affordable, but grew skeptical of consumerism's corrosive impact on moral values; insisted on a living wage for his workers but opposed unions, established the assembly line but worried about its effect on the work ethic; welcomed African Americans to his company but was a rabid anti-Semite. Watts shows us how a Michigan farm boy emerged as one of America's richest men and one of its first mass-culture celebrities, became a folk hero to millions of ordinary citizens and yet also excited the admiration of Lenin and Hitler.--From publisher description.
Title: The People's Tycoon
Author: Watts, Steven
Publisher: Random House Inc
Publication Date: 2006/10/10
Number of Pages: 614
Binding Type: PAPERBACK
The People's Tycoon
Case Pack Quantity: 1
Item Name: The People's Tycoon
Ship Weight: 1.3
Ship Cost: ($ USA)2.47
The People's Tycoon - Status - in-stock
Worlds Largest Network Category: Titles||Biography autobiography
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PRICE: 14.36
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